Brand Identity | Brand Collateral
Talasha is a multi-designer pret that houses the best of designers from across India in their adobe. The challenge was to visually communicate the handpicked collection of Indian & Urban clothing, accessories all at one stop.
The journey of redesigning Talasha’s Brand Identity(Logo, Tagline, Colours) began keeping in mind the detail-oriented taste of founders who also handpick the collection available at Talasha. We set out to create an identity that represents dream-like clothing for every occasion hence the monogram is inspired from a dream catcher while keeping the color tones warm and approachable to match the vibe of the team.