The Chalet

2019

Client: The Chalet

Services: Naming | Logo | Brand collateral | Brand Launch

Brief: Inspired by sustainable, local ingredients and real way of life, the client wanted to build a sprawling cultural house that truly represents its collaborative beliefs in a modern way.

In April 2019 we embarked on a 3-month long partnership to build The Chalet brand and help it realize its vision of becoming the Hyderabad’s first community-driven sustainable house for retail, life-changing workshops & food. Working in close collaboration with the founding team at all levels, shaping of The Chalet touched every aspect of the business - Brand Identity(Naming, Colours, Logo), Brand Launch and consumer touchpoint collateral. This opportunity was presented to us as a chance to shape the way the world views retail, food, and sharing. We set out to create a unique Brand which resulted in a visual sustainable brand that remains to act as a landmark for the city of Hyderabad.

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